Message from the Board of Directors

Message from the Board of Directors

Message from Chairman

Dear Shareholders,

In the past year, 2024, even though the Thai economy has shown signs of recovery with a growth rate of 2.5%, and many industries have begun to rebound, expand, and achieve greater profitability, the performance of SE-ED has unfortunately declined. I will not ascribe this downturn to domestic and global economic conditions, consumer purchasing power, exchange rate volatility, or the intensified price competition on online platforms. Instead, I take responsibility, as the Chairman of the Board, along with the board members and the management team, for not being adept, swift, or diligent enough to restore SE-ED to its former strength.

Our previous efforts to adapt have been insufficiently innovative, beholden to outdated concepts, and unable to unify the organization truly. Moreover, we have not succeeded in forming genuine, effective partnerships with our business allies, leading to another year of losses for SE-ED.

If we persist with the same approach this year, next year’s results will likely follow the same pattern, oscillating between modest gains and minor losses—a cycle we have been trapped in for a decade.

The future holds even more risks for us than in previous years, both within and outside the organization. These ongoing risks will not diminish, and new risks will emerge from geopolitics, AI, quantum computing, and climate change, significantly impacting the survival of all businesses.

Therefore, we must think faster, innovate more, collaborate more effectively, and take bold actions more swiftly to mitigate these risks, ensuring our survival and sustainable growth.

The board has engaged in more frequent and serious discussions on increasing SE-ED’s revenue through new business ventures grounded in fresh concepts, building on our existing strengths. We plan to bring in new management to carry forward the board’s vision and support the current team, with the expectation that these new initiatives will commence in 2025.

I am determined to see significant transformational changes in SE-ED achieve fruition this year.

In closing, I extend my heartfelt thanks to our shareholders, board members, management teams, employees, and all stakeholders for their unwavering support and understanding of the company’s situation. Your encouragement and commitment fuel our resolve to drive SE-ED towards sustainable growth and strength in the future.

(Mr. Kasemsant Weerakun)
Chairman of the Board of Directors